Calendar September 01, 2014
You may have heard about the Ice Bucket Challenge that is taking the world of social media by storm at the moment. Today 5 Incontinence Supermarket employees took on the challenge to raise money for this fantastic cause. With 30 buckets filled with icy water, donations were taken from other company staff to throw them over our volunteer’s heads!

We’re proud to have raised £140 for this fantastic charity.
Well done to Kathryn, David, Paul, Ashley and Steve for putting themselves forward for this event.

But what is Motor Neurone Disease (MND)?
It is a progressive disease that attacks the motor neurones, or nerves, in the brain and spinal cord. This means messages gradually stop reaching muscles, which leads to weakness and wasting.

MND can affect how you walk, talk, eat, drink and breathe. However, not all symptoms necessarily happen to everyone and it is unlikely they will all develop at the same time, or in any specific order.

Although there is currently no cure for MND, symptoms can be managed to help you achieve the best possible quality of life.

It is difficult to be exact, but statistics for Motor Neurone Disease tell us that:

  • It can affect any adult at any age but most people diagnosed with the disease are over the age of 40, with the highest incidence occurring between the ages of 50 and 70
  • Men are affected approximately twice as often as women
  • The incidence or number of people who will develop MND each year is about two people in every 100,000
  • The prevalence or number of people living with MND at any one time is approximately seven in every 100,000


How our donation is helping people living with MND
Donations made to the Motor Neurone Disease Association are used to fund the 3 main pillars of their work in support of people with MND and their families:

  • undertaking research to find the causes of the disease and a cure;
  • providing care and support for people with MND and their families; and
  • raising awareness to ensure people with MND are recognised by the wider society.


Would you like to donate?
You don’t have to take on the Ice Bucket Challenge, below are a few ways you can donate:

  • text ICED55 £5 (or other amount) to 70070 (only available in the UK);
  • visit their Just Giving page; or
  • call 01604 611860 referencing the 'Ice Bucket Challenge'.

Information source: Motor Neurone Disease Association (MNDA)